What is the primary role of export intermediaries?

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The primary role of export intermediaries is to connect sellers and buyers overseas. They serve as vital links between producers in one country and foreign markets, facilitating the export process. By leveraging their knowledge of local market conditions, cultural nuances, and legal requirements, export intermediaries help companies navigate the complexities of international trade. They not only identify potential buyers but also assist in establishing relationships by bridging communication barriers and providing insights about target markets.

In this context, while export intermediaries may also be involved in logistics or negotiations, their essential function is to connect parties to promote trade. This is crucial to expanding market reach and building international partnerships, ultimately contributing to the success of exporters in global markets.

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